Why Every Political Campaign Website Needs a Blog

by Brian Floyd | Online Campaigning

As a candidate for elected office you need to have a dedicated campaign website. And one of those things you need on your campaign’s website is a blog. What?  A Blog??? Yes, a blog. But Why? Because news papers are dying and providing very little coverage of local...

3 Do’s & 3 Don’ts for Talking About a Political Opponent

by Brian Floyd | Winning Advice

Political campaigns get heated. Harsh words get spoken.  Hard hitting advertisements are put before the voters. This is all normal practice in the American political system and quite expected by the American people. Thomas Jefferson and James Madison wouldn’t...

One Question Political Candidates Must Answer Before Running

by Brian Floyd | Start Here, Winning Advice

There are some important questions every candidate must ask themselves and answer honestly before they decide to run for office — and this may be the most important one. Are you willing for your campaign to go negative if your race calls for it? This is a...

Local Parades, Fairs, Festivals, and Car Shows on the Campaign Trail

by Brian Floyd | Reaching Voters

“What value do you place on summer parades?  Does it keep name recognition up, or is it mostly a waste of time?” I received that question from a reader last month and thought that other candidates might be interested in the answer, hence today’s...

Political Campaign Signs Don’t Vote — Or Do They?

by Brian Floyd | Messaging, Winning Advice

One of the first things I learned when I started out working on political campaigns is that “Signs don’t vote.” This is true, however I’m not convinced it is completely true. Having signs “everywhere” does not win elections. Having...