Month: January 2016

One of the most important things winning candidates do is successfully define themselves to the voters. Who they are. What they stand for. What they want to do. This

The Precinct Blitz is all about identifying more voters for an Election Day win. A Precinct Blitz a very fast way build your campaign ID’s, that is, voters that are

As a candidate for elected office you’re invariably going to be contacted by the media. How often they reach out to you for a quote or a comment may

Targeted letters are an effective campaign tool and a great way to share your winning message to voters. People are not writing letters any more.  It is old school. But

The one thing nearly every winning candidate has in common is one sentence.  Yes, one sentence. That one sentence they all know may be small in size but it

Fundraising is without a doubt one of the essential elements of running a successful political campaign. Winning an election takes money. Your campaign needs money to communicate with voters,

Ever watch that Discovery show “Gold Rush“?  It reminds me of  conducting a campaign poll. I know this sounds silly.  And frankly I am a little reluctant to admit that I

To win an election, every candidate needs to build a large base of support. Then on Election Day your supporters must cast their ballots for you. The key to

Direct Mail is one of the best ways to reach voters and win a local election — yes, even in the digital age. Many will disagree and argue with

Political Direct Mail is one of the best ways to reach your voting universe – even in the digital age. Many continue argue that physical direct mail is finished