7-rules-going-negative-political-campaigns

7 Rules for Going Negative on Political Campaigns

Most voters will tell you they’re turned off by negative campaigning literature. They’re probably telling the truth, but at the same time negative campaigning is influencing their vote. How
Brian Floyd

Campaign Junk: How NOT to Win on Election Day

Campaign Junk will waste your money and time. It will limit your ability to communicate your winning message to voters. What is Campaign Junk? Campaign Junk would be combs,
Contributing Author
5-common-polling-mistakes

5 Common Polling Mistakes Candidates Make

Professional pollster Matthew Jason contributed this article to The Campaign School to help candidates avoid the common mistakes he often sees in political polling. Polling Mistake #1:  Not Testing
Contributing Author

How to Save More Money and Win Votes with Door Hangers

Door Hangers are an important tool to help you win votes. Door Hangers are great when you are walking door to door and the targeted voter is not home. You can
Contributing Author
6-key-components-winning-stump-speech

6 Key Components of a Winning Stump Speech

As a candidate for elected office you’re going to be giving plenty of speeches, so you’ll need to have your stump speech down pat. Strong public speaking conveys confidence
Brian Floyd
Winning-endorsement-card

How To Create Winning Endorsement Cards for Your Political Campaign

Endorsement cards are a great thing to have when you are running for office. These simple cards are both important and affordable. Endorsement cards are one of the first
Brian Floyd
Winning-endorsement-card

How To Create Winning Political Endorsement Cards

Endorsement cards are a great thing to have when you are running for office. These simple cards are both important and affordable. Endorsement cards are one of the first
Contributing Author
never-campaign-unofficial-holidays

Never Campaign on Unofficial Holidays

It should go without saying that you shouldn’t be campaigning on recognized national holidays, but did you know there are unofficial holidays you shouldn’t be campaigning on either? There
Brian Floyd
remit-envelope

How to Make a Great Remit Envelope to Raise More Money

If you are going to raise money for your campaign you must have a remit envelope. A remit envelope is a key fundraising tool that provides you a means
Contributing Author