Opinion polling is a major part of modern campaigning and politics. If you doubt this, just turn on your preferred cable news channel. There’s a good bet there’s a
Opinion polling is a major part of modern campaigning and politics. If you doubt this, just turn on your preferred cable news channel. There’s a good bet there’s a
Every successful campaign has a consistent message that resonates with voters. That message strikes a chord with the largest group of voters and propels a candidate to victory on Election
The fastest way a candidate for elected office can get into trouble is with money. Now I’m not talking about stealing money from the campaign account or using campaign
About 15 years ago I ran a field campaign for a guy that got elected to the California State Assembly. The candidate was a highly disciplined and articulate professional. He was serious
How to win with Robo calls is a hotly debated topic that has been going on for decades now. Though many people beleive they are a complete waste of time,
Telephone calls are an essential part of every successful political campaign’s voter contact strategy. Now there are two ways to call voters: making live calls or using recorded messages