why-precinct-walking-winning-candidates-secret-weapon

Why Precinct Walking is a Winning Candidate’s Secret Weapon

The most powerful form of voter contact isn’t sending people tons of mail. It isn’t TV or radio advertisements. It isn’t even connecting with them on Facebook. No, it’s
Brian Floyd
7-essentials-winning-campaign-fundraising-letter

7 Essentials of a Winning Campaign Fundraising Letter

Raising money is the crux of any political campaign, but most candidates dread the thought of asking for money. Many candidates think they need to hold a fundraising event. 
Contributing Author
7-elements-winning-political-campaign-story

7 Elements of a Winning Political Campaign Message

The candidate who wins an election isn’t always the candidate with the most money, most endorsements, or most volunteers. The winning candidate is quite often the person who has
Brian Floyd
7-elements-winning-political-campaign-story

7 Key Elements of a Winning Political Campaign Story

The candidate who wins an election isn’t always the candidate with the most money, most endorsements, or most volunteers. The winning candidate is quite often the person who tells
Brian Floyd
winning-candidates-always-say-no-campaign-junk

Why Winning Candidates Say “No” to Campaign Junk

When you become a candidate for elected office you’ll become inundated by people who want to “help” with your campaign. Don’t be fooled. Falling for their B.S. it could
Brian Floyd
winning-candidates-always-say-no-campaign-junk

Why Winning Candidates Must Say No to Campaign Junk

Once you become a candidate for office and your phone number, address, and email become public information you’ll be inundated by people who want to “help” with your campaign.
Brian Floyd

How Winning Candidates Use the 5 Second Rule to Reach Voters

If you’re serious about winning your election, then you need to understand the 5 Second Rule. No, this has nothing to do with dropping a piece of food and
Brian Floyd
3-ways-winning-candidates-build-base-support

3 Ways Winning Candidates Build a Base of Support

A major component of every winning campaign is a base of support. Candidates with a solid, loyal base of support tend to win elections. But what if you’re just
Brian Floyd
5-things-winning-candidates-learn-poll

5 Things Winning Political Candidates Learn from a Poll

Many candidates think they are going to win, but when the ballots are counted on Election Night they go down in flames. This usually happens because they never knew
Brian Floyd
3-rookie-mistakes-political-candidates-campaign-signs

3 Rookie Mistakes Political Candidates Make With Campaign Signs

I’ve never worked on a political campaign where the candidate didn’t want signs. Every candidate wants campaign signs. They play an important part in the campaign process. Unfortunately too
Brian Floyd