political-campaign-danger

Is Google Scaring Voters Away from your Campaign Website?

As a candidate for office Google search is extremely important to you.  But Google might be waving people off from visiting your website. Google Search is the way that
Brian Floyd
mail-still-king-local-political-campaigns

Why Mail is Still King in Local Political Campaigns

A lot of people tell candidates that direct mail is dead. They’re wrong. Direct mail is king when it comes to winning local elections. Sending mail to the voters
Brian Floyd
3-reasons-winning-candidates-do-not-buy-newspaper-ads

3 Reasons Winning Candidates Don’t Buy Newspaper Ads

Once upon a time newspaper ads and editorial endorsements helped win elections. Those days are long since over. Candidates no longer need to worry about a newspaper’s endorsement or
Brian Floyd
do-voters-make-rational-decisions-election-time

Do Voters Make Rational Decisions at Election Time?

You wanted to say ‘no’ when you read that, didn’t you? You’ve seen too many election results to believe voters act in a rational way. But what if those
Brian Floyd
why-candidates-never-use-gmail-campaign-email

Why Candidates Should Never Use Gmail as Their Campaign Email

As a candidate for elected office you’ll need a distinct email address for your campaign. A lot of candidates attempt to do this by creating a free Gmail account.
Brian Floyd