why-winning-candidates-never-confuse-message

Why Winning Candidates Never Confuse Voters with their Message

If you’re serious about winning your election, then you need a winning campaign message that resonates with the voters on an issue or set of issues they strongly care
Brian Floyd
why-consistency-key-winning-election

Why Consistency is Key to Winning an Election

You have a winning message that’s about the voters, centers on issues that extremely frustrate them, and have a realistic plan to make things better for your community. But
Brian Floyd
why-candidates-talk-about-themselves-lose-elections

Why Candidates Who Talk Only About Themselves Often Lose

9 out of 10 times the candidate with the best message wins the election. This is true even if the candidate does not have the most money to spend
Brian Floyd

Running for Office to Raise Your Name Identification is a Dumb Idea

People decide to run for elected office for many different reasons. Some of those reasons are great, some are average, and some are downright dumb. The dumbest one I
Brian Floyd
why-family-always-comes-first-political-campaign

Why Family Must Always Come First on Political Campaigns

Do you know what the most important asset a candidate can have when running for office?  It’s not money. It’s not volunteers. It’s not a winning message. While all
Brian Floyd

Why Winning Candidates Think Before Sharing on Social Media

One of the ways that candidates running for office often get beat is when the past comes back to haunt them. Perhaps it’s a past lover scorned who’s come
Brian Floyd