The late U.S. Senator Lloyd Bentsen once said, “politics is a full contact sport.” That means if you’re going to run for office you’re likely to get hit with
Mail is a major part of many winning campaigns, especially those for local office. In today’s case study we take a look at two mostly positive mailers in the
Election Day is only 6 weeks away now. That means if you’re serious about winning, then your campaign’s voter contact activities should now be in full swing. Here’s the
Most candidates who lose an election honestly thought they were going to win. Every voter they’ve talked to said they were voting for them. But the results on Election Night
With Labor Day now behind us, the traditional political campaign season is upon us. Your free time will become more scarce as most of your waking hours should be
Billboards are a waste of money for political campaigns. And it’s not just billboards but any large roadside signs – like those 4×8 that candidates love. This article is
Not all candidates win their first election. In fact, most first time candidates don’t win. My uncle lost three times before he won his first election, then went on
In recent years I’ve faced a certain amount of push back from candidates about making live calls for their campaigns. They don’t think their effective. They don’t think people answer
