Category: Uncategorized

2-winning-candidates-discuss-candidate-debates-forums

2 Winning Candidates Discuss Candidate Debates and Forums

I wanted to share some insights on debates and forums from two different candidates who each won their election this year in two very different states:  Texas and California.
Brian Floyd
why-winning-candidates-always-participate-debates-forums

Why Winning Candidates Always Participate in Debates and Forums

As a candidate for any elected office you’ll be asked to participate in public forums and debates. This is a part of the political process that in America dates
Brian Floyd
voter-identification-essential-winning-political-campaign

Why Voter Identification is Essential to Winning a Political Campaign

As Election Day comes closer, your campaign activities will switch from those of persuasion to those of GOTV – Getting Out The Vote. Many candidates make a huge mistake
Brian Floyd
secrets-successful-get-out-the-vote-operation

The Secrets of a Successful Get Out The Vote Operation

When I first stepped into a campaign headquarters I kept hearing the term GOTV. I thought it was a special election program for campaign insiders. Quickly I found out
Contributing Author
live-telephone-calls-vs-robo-calls-political-campaign

Live Telephone Calls vs. Robo Calls on a Political Campaign

Even in the age of the Internet, email, and Facebook, telephone calls remain a highly effective way to contact voters. In almost every campaign I run telephone calls are
Brian Floyd
why-winning-candidates-always-chase-early-voters

Why Winning Candidates Always Chase the Early Voters

As I recently wrote, not all voters are equal. Some voters are more important than others because they always vote. These high propensity voters are key to winning a
Brian Floyd
why-live-telephone-calls-still-win-political-campaigns

Why Live Telephone Calls Still Win Political Campaigns

As a candidate for office, there are many ways for you to communicate with the voters. But which methods are best? Which ones are the best use of your
Brian Floyd
3-rookie-mistakes-political-candidates-campaign-signs

3 Rookie Mistakes Political Candidates Make With Campaign Signs

I’ve never worked on a political campaign where the candidate didn’t want signs. Every candidate wants campaign signs. They play an important part in the campaign process. Unfortunately too
Brian Floyd
when-live-campaign-calls-bad

When Live Political Campaign Telephone Calls Go Bad

I’m a huge proponent of candidates making live phone calls. Live telephone calls are a great way to reach the voters, especially those who are not home when you
Brian Floyd
dont-make-mistakes-candidate-comparisons

Don’t Make These Mistakes With Your Candidate Comparisons

In a close or a tough race one of the most effective ways to distinguish yourself from your opponent, or opponents, is by doing a candidate comparison. Candidate comparisons
Brian Floyd