Category: Articles

6-key-components-winning-stump-speech

6 Key Components of a Winning Stump Speech

As a candidate for elected office you’re going to be giving plenty of speeches, so you’ll need to have your stump speech down pat. Strong public speaking conveys confidence
Brian Floyd
Winning-endorsement-card

How To Create Winning Endorsement Cards for Your Political Campaign

Endorsement cards are a great thing to have when you are running for office. These simple cards are both important and affordable. Endorsement cards are one of the first
Brian Floyd
never-campaign-unofficial-holidays

Never Campaign on Unofficial Holidays

It should go without saying that you shouldn’t be campaigning on recognized national holidays, but did you know there are unofficial holidays you shouldn’t be campaigning on either? There
Brian Floyd
winning-candidate-comparison

7 Secrets of a Winning Political Candidate Comparison

One of the most important things winning candidates do is successfully define themselves to the voters. Who they are. What they stand for. What they want to do. This
Brian Floyd

Precinct Blitz: How to Win More Votes on Election Day

The Precinct Blitz is all about identifying more voters for an Election Day win. A Precinct Blitz a very fast way build your campaign ID’s, that is, voters that are
Contributing Author
6-media-interviews-rules-winning-candidate

6 Media Interview Rules Winning Candidates Follow

As a candidate for elected office you’re invariably going to be contacted by the media. How often they reach out to you for a quote or a comment may
Brian Floyd

One Sentence Every Winning Candidate Must Know

The one thing nearly every winning candidate has in common is one sentence.  Yes, one sentence. That one sentence they all know may be small in size but it
Brian Floyd

Fundraising Advice from a Winning Candidate

Fundraising is without a doubt one of the essential elements of running a successful political campaign. Winning an election takes money. Your campaign needs money to communicate with voters,
Brian Floyd
gold-mine-robo-poll

How to Know What They Think: Win with a Robo Poll

Ever watch that Discovery show “Gold Rush“?  It reminds me of  conducting a campaign poll. I know this sounds silly.  And frankly I am a little reluctant to admit that I
Contributing Author

Top 5 Reasons Direct Mail Wins Big on Election Day

Political Direct Mail is one of the best ways to reach your voting universe – even in the digital age. Many continue argue that physical direct mail is finished
Contributing Author