by Brian Floyd | Start Here
All political campaigns have three things in common, regardless of whether they are successful or not: the candidate who’s running, the money spent, and the issues important during the race. This may all seem quite basic, but too many candidates who should win...
by Brian Floyd | Fundraising & Endorsements, Start Here, Winning Advice
One of the biggest things that hampers a political candidate’s chances of winning an election is when they start running too late. But when should a candidate start campaigning? And can a candidate start running too early? I don’t believe there is really a...
by Brian Floyd | Start Here
Seriously. How can I help you win your election? That’s the reason I started The Campaign School in the first place: to help good people get elected to public office. I’ve seen too many qualified people lose elections because they didn’t know what...
by Brian Floyd | Start Here
All winning political campaigns all have three important things in common. It may sound simple but it’s true. And campaigns that lose usually fail in at least one of these areas. I call them the 3 Important M’s: Message, Money, and Minutes. If you want to...
by Brian Floyd | Messaging, Start Here
All winning political campaigns have three elements in common, I call them the 3 Important M’s: Message, Money, and Minutes. If you want to win your election, you must keep these three elements — the 3 Important M’s — in constant focus. Message...
by Brian Floyd | Start Here
This wasn’t the article I intended to publish today. I’m not even sure I should be writing it. However it’s something I feel very strongly about and want to share with you. The picture below is what motivated me to do so. This image conveys so much...
