Category: Articles

5-ways-candidates-ripped-off-campaigns

5 Ways Candidates Get Ripped Off During Campaigns

About every year a story surfaces about a political candidate getting ripped off by someone helping on their campaign. A few years back, professional campaign treasurer Kinde Durkee was
Brian Floyd
story-behind-donald-trump-election-victory

The Story Behind Donald Trump’s Election Victory (and what you can learn from it)

A week and a half ago Donald Trump did the improbable and what many considered the impossible – he won the election to serve as the next president of
Brian Floyd
5-ways-telephone-town-hall-help-candidates

5 Ways Telephone Town Hall Meetings Help Candidates Win

Have you ever heard of a Telephone Town Hall Meeting? Have you ever participated in one? Have you considering hosting one as a candidate? I t might surprise you
Brian Floyd
5-weeks-good-time-poll

Why 5 Weeks from an Election is a Good Time to Poll

Election Day is only 38 days away as of today. The marathon of the campaign has now become a full sprint. On Tuesday there will only be five weeks
Brian Floyd
5-ways-ask-money-campaign

5 Ways Candidates Can Ask for Campaign Money

As a candidate for elected office, unless you are independently wealthy and self-funding your campaign, you need to raise money. Signs, mailers, phone calls, polls, Facebook ads, you name
Brian Floyd
raise-$10,000-campaign-only-90-minutes

How a Political Candidate can Raise $10,000 in 90 Minutes

To be successful political candidate you need to fundraise. Not only that, but in many instances you’re going to need to raise  the money fast. Believe it or not,
Brian Floyd
candidates-confuse-voters-lose-elections

Candidates who Confuse Voters Lose Elections

In education, if a teacher confuses their students, they lose the student. In marketing, if a company confuses their customers, they lose the customer. The same is true in
Brian Floyd
fundraising-events-can-kill-campaigns

How Fundraising Events Can Kill Campaigns

Warning:  Fundraising events can kill campaigns. Listen, these events definitely have their place in any campaign, but as a  campaign professional, I generally don’t encourage campaigns to host too many.
Contributing Author
hillary-clinton-winning-dnc-speech

Winning Lessons from Hillary Clinton’s DNC Speech

On July 28th, Hillary Clinton accepted the nomination of the Democratic Party to run as president this November.  That night she gave an acceptance speech to the assembled delegates of
Brian Floyd
picking-winning-campaign-website-domain

Choosing a Winning Campaign Website Name

Every political candidate for elected office needs a website.There’s no exception to that. Yes even in the age of social media mania, your campaign still needs one of those
Brian Floyd