Political party stereotypes go like this: all Democrats favor activist government, legal abortion, and placing limits on 2nd Amendment rights, while all Republicans want smaller government, no restrictions on

A key part of a candidate’s winning message is The Plan. The Plan tells the voters what you the candidate want to do on their behalf should they elect

Last week Daniel Henninger wrote in  The Wall Street Journal about President Trump bringing John Kelly on as new his Chief of Staff and Kelly’s immediate firing of Anthony

I wanted to share some insights on debates and forums from two different candidates who each won their election this year in two very different states:  Texas and California.

As a candidate for any elected office you’ll be asked to participate in public forums and debates. This is a part of the political process that in America dates

If you’re serious about winning your election, then you need a winning campaign message that resonates with the voters on an issue or set of issues they strongly care

You have a winning message that’s about the voters, centers on issues that extremely frustrate them, and have a realistic plan to make things better for your community. But

9 out of 10 times the candidate with the best message wins the election. This is true even if the candidate does not have the most money to spend

People decide to run for elected office for many different reasons. Some of those reasons are great, some are average, and some are downright dumb. The dumbest one I

Do you know what the most important asset a candidate can have when running for office?  It’s not money. It’s not volunteers. It’s not a winning message. While all