important-memorial-day-tips-candidates

Important Memorial Day Tips for Candidates

Memorial Day is Monday.  What does this mean to you as a candidate?  Potentially a lot depending on how you handle this important American holiday. For many Americans Memorial
Brian Floyd
why-winning-candidates-make-live-calls

Why Winning Candidates Make Live Phone Calls

In recent years I’ve faced a certain amount of push back from candidates about making live calls for their campaigns.  They don’t think their effective.  They don’t think people answer
Brian Floyd
dont-tear-down-sign-you'll-regert-it

Stop! Don’t tear down that Sign! You’ll regret it!

Let’s not lie to each other. You want to tear down your opponent’s sign, don’t you? It would give you some sense of satisfaction and maybe a bit of
Brian Floyd
advice-candidates-mothers-day

Important advice to candidates for Mother’s Day

Mother’s Day is Sunday.  What activities do you have planned for your campaign? The answer better be a resounding NOTHING! Mother’s Day is considered an unofficial holiday in the
Brian Floyd
candidates-good-story-win-elections

Why Candidates with a Good Story Win Elections

We all love a good story. There’s nothing like seeing a movie that transports you somewhere else or a novel that you get lost in, or sitting down and
Brian Floyd
political-campaign-danger

The Dangers of Self-Funding Your Political Campaign

Do you have the financial ability to self-fund your political campaign for elected office? I’m not talking about a really small race where it’ll cost less than $5,000 to
Brian Floyd
you-are-what-you-tweet-caution-social-media

Political Candidates Are What They Tweet

Social media platforms like Facebook, You Tube, Twitter, Instagram, and so forth are incredible tools for communication – especially for campaigns. Social media allows you directly communicate with the
Brian Floyd
Should-hire-political-consultant

Do you need to hire a political consultant?

Your name’s on the ballot. Election Day is looming on the political horizon. Friends and neighbors are asking if you can give them signs for their yards. There’s too much to
Brian Floyd
how-go-viral-social-media-worst-way

How to go viral on Social Media in the worst way

Social media is one of the greatest tools to come out of the rise of the Internet. Families and friends miles and sometimes oceans apart can stay in constant
Brian Floyd
how-write-winning-campaign-press-release

How to Write a Winning Campaign Press Release

If you’re running for elected office, you’re going to need to write and send press releases. The concept sounds more daunting than it actually is, so don’t get intimidated.
Brian Floyd