The one thing nearly every winning candidate has in common is one sentence. Yes, one sentence. That one sentence they all know may be small in size but it
Ever watch that Discovery show “Gold Rush“? It reminds me of conducting a campaign poll. I know this sounds silly. And frankly I am a little reluctant to admit that I
Political Direct Mail is one of the best ways to reach your voting universe – even in the digital age. Many continue argue that physical direct mail is finished
Endorsements can give you an edge and help you win more votes on Election Day. The right endorsement will help voters know who you are and provide your campaign a level
Coco Chanel is arguably one of the most fascinating and controversial women of the 20th century. I recently had the opportunity to read Mademoiselle: Coco Chanel and the Pulse
Voters have strong views of candidates and elected officials. Some of them are accurate. Some of them are nice. Many are not. Voters simply do not hold many candidates
Voters have strong views of candidates and elected officials. Some of them are accurate. Some of them are nice. Many of them are not. Voters simply do not hold
Opinion polling is a major part of modern campaigning and politics. If you doubt this, just turn on your preferred cable news channel. There’s a good bet there’s a
Telephone calls are an essential part of every successful political campaign’s voter contact strategy. Today, many campaigns are specifically using mass text messaging to communicate on the phone with
