If you’re serious about winning your election, then you need a winning campaign message that resonates with the voters on an issue or set of issues they strongly care
You have a winning message that’s about the voters, centers on issues that extremely frustrate them, and have a realistic plan to make things better for your community. But
People decide to run for elected office for many different reasons. Some of those reasons are great, some are average, and some are downright dumb. The dumbest one I
Do you know what the most important asset a candidate can have when running for office? It’s not money. It’s not volunteers. It’s not a winning message. While all
One of the ways that candidates running for office often get beat is when the past comes back to haunt them. Perhaps it’s a past lover scorned who’s come
