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5 Things Candidates Should Share on Social Media During the Coronavirus Crisis

by Brian Floyd | Coronavirus & Campaigning, Online Campaigning, Reaching Voters

Like everything else in life, your campaign has been seriously upended by the current Coronvirus Crisis. Social Distancing and Shelter in Place orders have completely disrupted traditional campaign activities. Going door to door, holding town hall meetings, even...

5 Ways to Still Campaign During the Coronavirus Crisis

by Brian Floyd | Coronavirus & Campaigning, Reaching Voters

I could not have anticipated ever writing this article.  Then again, I don’t think any of us could have anticipated the way this novel coronavirus has so dramatically impacted our country in the last week. The absolute most important thing right now is the...

Local Parades, Fairs, Festivals, and Car Shows on the Campaign Trail

by Brian Floyd | Reaching Voters

“What value do you place on summer parades?  Does it keep name recognition up, or is it mostly a waste of time?” I received that question from a reader last month and thought that other candidates might be interested in the answer, hence today’s...
4 Kinds of Mail Political Candidates Should Send

4 Kinds of Mail Political Candidates Should Send

by Brian Floyd | Reaching Voters

Believe it or not, Mail is still king when it comes to mass communications to voters during a local election. Not sure about that?  Then why is your mail box full of campaign mail in the weeks leading up to an election? And where will people be getting their absentee...
5 Ways Political Candidates Can Reach Early Voters

5 Ways Political Candidates Can Reach Early Voters

by Brian Floyd | Reaching Voters

Election Day is roughly a month away, but with many voters in many states now being allowed to vote early, actually voting is getting ready to start. With early voters making up a larger and larger share of the electorate, you can’t afford to ignore these...
Should Political Candidates Be Sending Mass Text Messages to Voters?

Should Political Candidates Be Sending Mass Text Messages to Voters?

by Brian Floyd | Reaching Voters, Winning Advice

Candidates for elected office should definitely be making live phone calls and sending emails to the voters. With nearly everyone having a mobile phone these days, live calls and emails will likely connect you directly with a voter. And so will text messages. Mass...
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