by Brian Floyd | Online Campaigning
One of the ways that candidates running for office often get beat is when the past comes back to haunt them. Perhaps it’s a past lover scorned who’s come back for revenge. Maybe it’s a tax lien or court case you didn’t think anyone would find....
by Brian Floyd | Online Campaigning
Facebook has just shy of 2 billion active users currently. It’s an integrated part of life. Every campaign has a Facebook page now. But what if a more effective and less costly way to reach voters on line was plain, old fashioned email? As social media exploded...
by Brian Floyd | Online Campaigning
Email is an incredible marketing tool and one that every political campaign should be using. However, using email for your campaign is quite a bit different from the way you use email in your personal life. Now before getting started, there’s something important we...
by Brian Floyd | Messaging, Online Campaigning
Every political candidate for elected office needs a website. There’s no exception to that. A candidate without a website is a candidate without a campaign. A candidate without a campaign isn’t going to win on Election Day. But how do you pick the domain...
by Brian Floyd | Messaging, Online Campaigning
If you’re a candidate for elected office you need to have a campaign website. There aren’t any if’s or but’s about it. If you don’t have your own website, there’s a good chance you’re going to lose votes and possibly lose...
by Brian Floyd | Online Campaigning
Social media is one of the greatest tools to come out of the rise of the Internet. Families and friends miles and sometimes oceans apart can stay in constant contact. We don’t have to wait for a scheduled time for news to be delivered. It’s instantly and...
