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Why Every Political Campaign Website Needs a Blog

Why Every Political Campaign Website Needs a Blog

by Brian Floyd | Online Campaigning

As a candidate for elected office you need to have a dedicated campaign website. And one of those things you need on your campaign’s website is a blog. What?  A Blog??? Yes, a blog. But Why? Because news papers are dying and providing very little coverage of local...

7 Little Things That Get Political Campaign Emails Marked as Spam

by Brian Floyd | Online Campaigning

We all hate Spam. And I’m not talking about the meat in a can that Hawaiians are crazy about. I’m talking about the email kind of Spam. But what most of us hate more is when we send a legitimate email and a Spam filter picks it up and mistakenly keeps the...
3 Ways Winning Candidates Build Voter Email Lists

3 Ways Winning Candidates Build Voter Email Lists

by Brian Floyd | Online Campaigning

As a candidate for elected office you should be using email to communicate with your voters. Your website and your email list are the two digital assets you absolutely control. Your campaign’s Facebook page, Twitter account, and You Tube channel can be deleted...
Why Physical Mail Still Beats Email on Political Campaigns

Why Physical Mail Still Beats Email on Political Campaigns

by Brian Floyd | Online Campaigning, Reaching Voters

If you read my articles on a regular basis, you know I’m a huge proponent of sending physical mail during a political campaign. Some say that’s old fashioned and email is the way to go, but a recent experience I had proves my point. I recently took a few...
Is Google Scaring Voters Away from your Campaign Website?

Is Google Scaring Voters Away from your Campaign Website?

by Brian Floyd | Online Campaigning, Reaching Voters

As a candidate for office Google search is extremely important to you.  But Google might be waving people off from visiting your website. Google Search is the way that most people are going to find your website and online campaign presence. Google is the uncontested...
Why Candidates Should Never Use Gmail as Their Campaign Email

Why Candidates Should Never Use Gmail as Their Campaign Email

by Brian Floyd | Online Campaigning

As a candidate for elected office you’ll need a distinct email address for your campaign. A lot of candidates attempt to do this by creating a free Gmail account. Yes that works, but its not the best way to go. When you decide to run for office you should...
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