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Why Mornings are the Best Time to Make Fundraising Calls

by Brian Floyd | Fundraising & Endorsements

Is there a right time and a wrong one for a political candidate to make fundraising calls? Throughout my career I did not believe there was. I’d learned that good fundraising is done by a candidate who plants their butt in a chair and makes phone calls for a...

When Should a Political Candidate Start Running for Office?

by Brian Floyd | Fundraising & Endorsements, Start Here, Winning Advice

One of the biggest things that harms a political candidate’s chances of winning an election if they start running too late. But when should a candidate start campaigning? And can a candidate start running too early? I don’t believe there is really a time...
Why Candidates Should Consider Sending Thanksgiving Cards

Why Candidates Should Consider Sending Thanksgiving Cards

by Brian Floyd | Fundraising & Endorsements, Winning Advice

With the holiday season upon us, many candidates are thinking about sending Christmas cards to their supporters. But might I suggest you send Thanksgiving cards instead? First, I am a huge proponent of sending out personal hand written notes and cards at any time. A...

If You Want to Win Your Election, You Need to Raise Money

by Brian Floyd | Fundraising & Endorsements

The easiest way for a good candidate with good ideas to lose an election is by failing to raise money. Honesty, this happens far more than I’d like to admit. These well-meaning candidates rely on word-of-mouth or so called grassroots campaigning to win, but they...
5 Ways Winning Candidates Announce Big Endorsements

5 Ways Winning Candidates Announce Big Endorsements

by Brian Floyd | Fundraising & Endorsements

You’ve landed a big endorsement for your campaign. This endorsement carries such weight that it will increase your profile as a candidate. It may help you raise money, convert voters into supporters, pick up other big endorsements, or perhaps all of the above....

The X’s and O’s of Endorsements

by Contributing Author | Fundraising & Endorsements

Winning campaigns need to establish credibility and one of the quickest ways achieve this is by securing endorsements.  How?  Because endorsements allow the candidate to tell donors, voters and the media that you are a viable candidate. Who should you ask for an...
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