Political Campaign Signs Don’t Vote — Or Do They?

One of the first things I learned when I started out working on political campaigns is that “Signs don’t vote.” This is true, however I’m not convinced it is completely true. Having signs “everywhere” does not win elections. Having signs in the right locations, well that’s a bit of a different story. (The photo above […]

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3 Rookie Mistakes Political Candidates Make With Campaign Signs

I’ve never worked on a political campaign where the candidate didn’t want signs. Every candidate wants campaign signs. They play an important part in the campaign process. Unfortunately too many candidates waste their money on bad signs that don’t help them win their election. If you don’t want to be one of those candidates, then […]

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VIDEO CASE STUDY: Whose Political Campaign Signs Are Better?

Part 1 in our series examining the Andy Wilson-Phil Hosp race in in Pasadena, CA

Today is the beginning of a multi-part video case study of two candidates currently going head to head in the City of Pasadena, California. We’re going to kick things off by taking a close look at their signs. The appointed council member for the city’s 7th council district, Andy Wilson, is being challenged by four […]

Do Your Political Campaign Signs Suck?

Every candidate we’ve ever worked for wanted political campaign signs.  But in our experience, most political campaign signs are not that good.  In fact, many of them are absolutely horrible. To put it bluntly, a great deal of political campaign signs actually suck. How do horrible signs happen? Because too many candidates (and even a great […]

Stop! Don’t tear down that Sign! You’ll regret it!

Let’s not lie to each other.  You want to tear down your opponent’s sign, don’t you? It would give you some sense of satisfaction and maybe a bit of guilty pleasure, wouldn’t it? And it’s a reasonable feeling to want to remove or destroy an opponent’s sign, especially if there’s more of theirs than yours […]

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